Because this year is my second year at Blogher I'd like to focus on Technology. I'd like to learn more about the computer and what I can do to make eggbeater better, from the back end, as they say. The categories of the conference are Art of Life, Business of You, Community, Identity and Technical.
Today we had a "speed-dating" exercise so we could get over our shyness about meeting new people. We said who we were, what our blog & its focus is, where we live and then we listened to the other person, for about 2 minutes. There are about 800 attendees, so it was quite loud in the grand Ballroom on the Navy Pier.
I'm wearing my white cotton Navy shirt as a nod to where we are. Orange 'cargo' shorts and white Rod Lavers.
Now I'm at "Getting Custom: What Web Designers Know."
*How to build a plan for your design and the elements of good design and usability, featuring Nelly Yusupova
{she's tough. has a power-point presentation, but it's not boring. she's very interactive with us: asking a lot of questions. she knows she has a time line and so she's going quickly but not so much so that she has no time to answer questions. in a way I know a lot of this information, but I love hearing it in one fell swoop. usability. communication. attracting return readers. design. branding elements. her favorite line,
"Loyal Readers Are Valuable Readers."}
*The elements of screaming-fast web site performance (aka does your blog struggle to fully load because of all your blog bling?), led by Tenni Theurer
{she only has about 20 minutes. it's very technical. glad I've at least heard some of these terms elsewhere. it helps to date and be-friend System Administrators, Software Engineers, SEO Specialists, Movable Type experts, etc. even if you think you have no idea what they're talking about. (and in my case, I don't. until I do.) as Khaleeq (my supervisor at Apple) once said, "opposites attract." she asked how many of us are engineers. maybe one. well, two including her. I have never felt very good at science. but now I want to be. it looks so appealing to get nerdier. we are now talking about words/ideas no one understands. HERE, lookie at this to see what it is. and yes, the explanations are there too.}





This looks really cool...I wish I would have come. Will have to visit each of the links in depth later
Posted by: surbhi | 29 July 2007 at 07:25 PM